THE LIMITED EDITION TRAVELER
We deliver 28-45 year old affluent travelers, hungry for experiences, wired to the world
At its core, LEL is a lifestyle brand platform which, to travelers, represents the achievable, not the aspirational; our customers are exciting, human, independent, social, sexy, eclectic, inspirational, resourceful, brimming with personality and wit, and don’t take themselves too seriously. They’re the "now".
The Limited Edition Leisure brand and client hotel profile simply doesn’t appeal to those seeking urban getaways, structured bus tours or megaresorts. Limited Edition Leisure’s 28-45 year old demographic are those seeking extraordinary experiences, emotional reactions and accommodations we define as "4-star barefoot luxury", and not pay through the nose for it.
Our customer wants to be awakened unexpectedly by a toucan perched on the end of their bamboo bed, waves crashing in the background, pull out their iPhone and upload photos onto Facebook at 5:30am, exhilarated, thankful and enriched. Perhaps inspire a little envy amongst their friends. They love beautiful things and unique places, but nothing too shiny, nothing too stuffy. They love art, culture, film, music, Dj’s, live performance, architecture, design and travel.
Our offices worldwide have access to this customer, and we can’t wait to deliver them to your hotel.
